Marketing Director, Singapore-based
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| Job Type | Permanent |
| Location | Singapore |
| Area | Singapore |
| Sector | C-Level / StrategicMarketing |
| Salary | c. £80,000 equivalent |
| Advertiser | Ann-Marie Manley |
| Job Ref | 2504 |
| Job Views | 193 |
- Description
An exciting opportunity has arisen for a senior exhibition and event marketeer to develop strategies and tactics to increase customer demand for this dynamic global event organiser, with an office based in Singapore. Leading the marketing team, you will deliver lead generation activities, creative marketing campaigns, awareness building activity and develop their digital marketing capability for a broad range of events and online activities for this fast-paced industry.
Key responsibilities:
Work closely with sales teams to align marketing programs to business and sales objectives and priorities and ensure sales targets are met.Oversee and approve marketing materials including website banners, brochures and event materials.Measure and report on the performance of marketing campaigns, gain insight and assess against goals.Create, implement, analyse and execute SEO strategies for company website portfolio in line with business goals.Use data and analytical tools to constantly evaluate and improve the impact of the company’s marketing programmes and customer experience.- Experience
Min 5-8 years of experience in event marketing, performance marketing, corporate marketing or related fields.
Experience in managing and developing integrated marketing campaigns that drive demand, pipeline and brand preference (digital and print).Experience of website analytics tools.
Familiarity with digital content management systems and measurement systems.
Ability to work independently and proactively to deliver project deliverables according to deadlines.
